Many of you devote a lot of time and attention to your opening sentences — and rightfully so. Considering how important it is to hook your readers from the get-go, you want to get that part right.
In writing just as in music, though, our lingering impression of the piece we’ve just consumed depends just as much — if not more so — on the finale. Yet so often, by the time we reach the end of our post, we’re too tired, too unfocused, or too eager to hit the Publish button to care too much about how we bid farewell to our audience.
If that sounds like you, it might be time to rethink how you approach your post endings. Here are five ideas to make the tail end of your post just as engaging as its first note.
Throw a teaser
Why not use the very end of one…
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